Crystal Palace joins the roster of football clubs dipping their toes into the innovative worlds of the metaverse and NFTs.
Hailing from London and playing in the Premier League, Crystal Palace is preparing to stake its claim in the cutting-edge field of the metaverse and NFTs. The club has now officially claimed its identity for these emerging digital spaces. .
Much like other teams venturing into this digital frontier, Crystal Palace is keen on discovering the possibilities for enhancing fan engagement through these technologies. NFT and metaverse Michael Kondoudis, known for his expertise in metaverse trademarks, broke the news on July 1 with a social media update.
The Eagles Join the Club
Kondoudis revealed that on June 27, Crystal Palace F.C. took steps to trademark its name for various digital offerings that will benefit from NFT authentication.
The trademark covers a spectrum of digital memorabilia, including NFTs, cryptocurrency, digital collectibles, virtual apparel, sports equipment, crypto exchanges, and more.
The football team has filed for a trademark of its emblem, which encompasses:
#PremierLeague ⚽️ NFTs, cryptocurrencies, and digital collectibles
⚽️ Virtual shoes, apparel, and sporting goods
⚽️ NFT and crypto marketplaces along with exchanges
Crystal Palace isn't alone in recognizing the financial potential of the metaverse and NFT landscape. Paris Saint-Germain, the revered champions from Ligue 1, have already embarked on a similar journey.
… and more #NFT #Metaverse #Web3 #CPFC #PL pic.twitter.com/wukOw24qup— Mike Kondoudis (@KondoudisLaw) July 1, 2022
Likewise, PSG made their strategic foray in March with a trademark application linked to NFTs, and another giant, FC Barcelona, is actively pursuing its vision in these digital arenas.
Many sectors have struggled to cultivate deep connections with their target audience, but the sports domain stands poised to excel, fueled by enthusiastic fans and celebrated teams and events.
NFTs Are Steady, Adoption Rises
The moves made by globally recognized sports associations, including leading teams, show that metaverse service platforms have ample growth potential in store.
With the world's top soccer tournaments set for November, the metaverse and NFT might just be the next goldmine for football clubs.
Should NFTs and metaverse options gain momentum during the World Cup, it could open a treasure trove of fresh revenue streams for soccer teams.
Interest in these digital assets is mounting. In late June, Binance, the largest crypto exchange by volume, announced an NFT collaboration with Cristiano Ronaldo.
A collection of NFTs by the famed Portuguese player will soon become accessible on the Binance NFT platform, with select regions enjoying direct purchases via Binance Pay.
Binance has embraced multiple alliances within the sports sector, extending sponsorship to Argentina's national team—home to Lionel Messi—Brazil's football federation, two clubs in Italy, and FC Porto.
Forming partnerships with soccer icons emerges as a promising avenue for crypto platforms. Lionel Messi, Ronaldo's renowned peer, took on the mantle of global ambassador for Socios in March.
Binance Chain is Popular
Despite companies splurging millions to court new investors, the crypto market continues its downward slide.
The rapid market downturn hit the earnings of major exchanges like Coinbase, Gemini, and Crypto.com hard, sparing only Binance.
Binance claims stability, continuing to hire new talent and pursue enticing collaborations.
Before tying up with Ronaldo, Binance reportedly passed on an opportunity to associate with the Super Bowl, suggesting basketball might not captivate the CEO's attention.
Beyond football, domains such as basketball, retail, manufacturing, and entertainment are witnessing remarkable advancements in NFTs and the metaverse. Brands and stars have been making their mark in the digital universe for quite a while.
Finbold notes a staggering increase of 421 times in NFT trademark submissions in the U.S. last year, a colossal jump from the threefold rise in 2020.
Nicholas Say, originating from Ann Arbor, Michigan, has explored numerous places, lived in Uruguay, and now calls the Far East his home. His work, especially focusing on technology of tomorrow, is widespread online.
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