Based in Hong Kong, the crypto gaming powerhouse known as Animoca Brands has impressively accumulated $31.88 million through two funding rounds to power the growth of Mocaverse for its remarkably ambitious metaverse project. This includes a recent installment of $11.88 million from backers such as Dapper Labs, Polygon Ventures, and Foresight Ventures, who are optimistic about the project's transformative potential.
Keypoints
- For its Mocaverse metaverse endeavor, Animoca Brands managed to gather a total of $31.88 million, which includes a recent $11.88 million installment
- Mocaverse sets out to establish itself as an 'empowerment layer for Web3 culture and entertainment' by leveraging digital identities and a loyalty point system.
- Initially, the ecosystem will encompass over 400 companies from Animoca’s portfolio, with further plans to integrate additional Web3 projects in the future.
- Mocaverse has recently teamed up with the blockchain game Pixels to integrate rewards and exclusive features into its platform.
- Over 41,000 Moca IDs have been created, allowing access to the metaverse and participation in the loyalty program.
Described by Animoca as a pivotal element for web3 culture and entertainment, Mocaverse is designed to function as an open, permissionless empowerment layer that significantly enhances user interaction, growth, and rewards across a wide range of blockchain-based games, apps, platforms, and more.
At the heart of this extensive ecosystem is the Web3 Frequent Player Program alongside a loyalty point system known as Realm Points. When acquiring a Moca ID digital identity, users can actively engage with over 400 companies in Animoca’s network and accumulate Realm Points by participating, which are exchangeable for real-world rewards and exclusive perks.
The recent partnership with the popular blockchain game Pixels underlines the massive potential in connecting platforms via Mocaverse. Users involved with Pixels can gain access to unique pets, avatars, and boosts by linking their Mocaverse accounts and engaging in collaborative quests, with more exciting developments expected.
With more than 41,000 Moca IDs already in circulation, there is a clear enthusiasm among users for interoperable loyalty benefits that break down barriers between individual blockchain gaming domains. As the loyalty and identity frameworks progressively decentralize, Mocaverse intends to drive adoption across numerous Web3 applications, laying the groundwork for a new wave of users.
“We’re crafting an environment where individuals can seamlessly enter the Web3 ecosystem, establish digital identities, build reputations, and gain rewards for their active participation,” explained Yat Siu, co-founder and executive chairman of Animoca. “It represents a revolutionary approach to interaction within virtual landscapes.”
This fresh influx of capital will facilitate further collaborations similar to that with Pixels while enhancing digital identity and loyalty offerings. The diverse group of investors brings in-depth gaming expertise from firms like Dapper Labs and blockchain infrastructure support from Polygon to propel Mocaverse towards its ambitious objectives.
If Animoca can rally its associated network around this interoperable meta-layer while attracting new platforms into the fold, Mocaverse has the capacity to transform community loyalty, serving as a catalyst for the open metaverse. Based on the progress thus far, Animoca seems well on its way to turning its bold Mocaverse vision into a tangible force in Web3.
