A partnership between TIME Magazine The news of the collaboration between Grayscale and TIME Magazine introducing this upcoming video series on cryptocurrency was shared on Twitter by Grayscale's CEO, Michael Sonnenshein.
Just like Tesla, TIME Magazine plans to hold onto the Bitcoin they receive as compensation for the series, opting not to trade it for cash right away—a choice that has been both lauded and critiqued by the crypto community in the past.
The decision to receive and retain payment in Bitcoin follows shortly after TIME Magazine launched a unique NFT collection of their digital covers, which pulled in upwards of $440k through auctions.
Thrilled @Grayscale is partnering w/ @TIME There's anticipation for a new video series rolling out this summer that aims to shed light on the #crypto space.
Equally as important, @KeithGrossman & @TIME has agreed to be paid in #Bitcoin – and will hold the $BTC held on their balance sheet. This marks a groundbreaking move in our collaborations with media giants!
— Sonnenshein (@Sonnenshein) April 12, 2021
The eye-catching piece 'Is Fiat Dead?' from the NFT collection was just the start as TIME Magazine also began seeking a Chief Financial Officer (CFO) knowledgeable in cryptocurrency, underlining their growing engagement with Bitcoin and digital assets.
The job listing emphasized, 'The media industry is rapidly evolving. TIME is looking for a Chief Financial Officer who can lead its adaptation,' illustrating a trend where many sectors have begun to explore investments in cryptocurrencies over recent years.
MicroStrategy to compensate Board of Directors with Bitcoin bonuses.
As more companies jump on the cryptocurrency bandwagon, MicroStrategy has declared its shift away from using dollars for bonus payments. to its board of directors.
This update appeared on their official website, including the shared 8-k form filed with the SEC for investors' information.
The form states that:
'From now on, non-employee directors will receive all their Board service fees in Bitcoin, not cash. This decision aligns with the Board's commitment to Bitcoin, highlighting its robust and transparent open-source framework, independent of national monetary controls.'
Michael Saylor, founder and CEO of MicroStrategy, has long been an advocate for Bitcoin, describing it as a 'moral, economic, and technical necessity.'
He actively promotes the currency in the corporate world, attending events like 'Bitcoin for Corporations', aiming to 'repair corporate balance sheets globally.'
New York Stock Exchange introduces its own NFT collection.
In a whirlwind day for Bitcoin updates, the New York Stock Exchange (NYSE) revealed via a LinkedIn post by Stacey Cunningham on the 12th of Monday that their inaugural NYSE NFT collection is on the horizon. .
This collection celebrates the opening trades of companies like Spotify, Snowflake, Unity, DoorDash, Roblox, and Coupang, with plans to release more NFTs as innovative companies join the exchange.
In the post, Cunningham stated,
'Each of these messages signifies the NYSE First Trade, capturing the precise moment a company went public, allowing others to partake in their achievements. The NYSE First Trade NFT immortalizes this significant milestone in a company's journey.'
The message mentioned in the post references the pivotal announcement marking the first trade instance for each company captured in the NFT set.
Prospective buyers can explore these NFTs through Crypto.com's freshly launched marketplace, which has been gaining traction, thanks to exclusive releases in collaboration with well-known figures like Boy George and Snoop Dogg.
NFTs are steadily becoming mainstream, yet skepticism lingers over the enduring validity of digital assets tied to fleeting value. For now, 2021 seems to be the year that NFTs capture the spotlight, with further excitement expected in the market.