TLDR
- MicroStrategy's latest investment involved buying 2,530 BTC for $243 million, setting the average price at approximately $95,972 per coin. This boosts their total reserves to an impressive 450,000 BTC.
- Financing this acquisition, MicroStrategy divested 710,245 shares of its stock between January 1 and 12, 2024.
- Similarly, Semler Scientific invested in the downturn by procuring 237 BTC for $23.3 million, bringing its total Bitcoin cache to 2,321 BTC.
- Bitcoin recently saw a downturn, slipping from its peak of $108,135 to roughly $92,277.
- Even as uncertainty clouds the market, corporate players are capitalizing on Bitcoin's price dip.
Despite recent market volatility, big names in the corporate world like MicroStrategy and Semler Scientific are increasing their Bitcoin holdings as the digital currency's value takes a breather from record high levels.
Business intelligence firm MicroStrategy shared the news of its newest addition of 2,530 BTC, marking the tenth straight week of expanding its Bitcoin supply. The latest purchase was made at $243 million, with each Bitcoin costing an average of $95,972, covering all fees and related expenses.
This purchase effort was underpinned by the sale of 710,245 shares in MicroStrategy, completed between January 1 and January 12, pushing their Bitcoin stockpile over the 450,000 BTC mark. These assets were secured for a cumulative $28.2 billion at an average rate of $62,691 per Bitcoin.
MicroStrategy's CEO, Michael Saylor, noted that so far, the company has reaped a yield of 0.32% from Bitcoin throughout the year. This indicates the efficacy of their strategy, which balances the issuance of stock with cryptocurrency purchases.
MicroStrategy has acquired 2,530 BTC for $243 million at $95,972 per bitcoin and has achieved BTC Yield of 0.32% YTD 2025. As of 1/12/2025, we hodl 450,000 $BTC acquired for $28.2 billion at $62,691 per bitcoin. $MSTR https://t.co/qONdrIwz7Q
— Michael Saylor⚡️ (@saylor) January 13, 2025
Following the announcement, MicroStrategy's stock saw mixed reactions, initially dipping by 4.8% to $312.16. Nevertheless, over the last year, their share price skyrocketed by 540%, showcasing strong alignment with Bitcoin's fluctuations during 2024.
Joining the Bitcoin-buying spree, Semler Scientific, a healthcare product manufacturer, acquired 237 BTC. This purchase spanned from December 16 to January 10, entailing a total outlay of $23.3 million at an average price of $98,267 per Bitcoin.
This addition brought Semler Scientific's holdings to a total of 2,321 BTC. In total, they've outlaid $191.9 million on Bitcoin, averaging out to $82,687 per coin. They funded this through a blend of market offerings and cash generated from business operations.
Semler Scientific’s journey into Bitcoin Their journey began in May 2024 with an initial purchase of 581 BTC, followed by an addition of another 303 BTC in December, illustrating a steady accumulation trend.
These strategic acquisitions are happening against a backdrop of broader market contractions. Bitcoin's valuation, once topping at $108,135 on December 17, has retreated to around $92,277, reflecting a week-over-week drop of nearly 9%.
Over recent trading periods, Bitcoin has oscillated between $90,000 and $100,000. Market observers mark the $90,000 tier as a critical support threshold. A breach might precipitate a descent toward $84,000, some analysts warn.

Crypto visionary Arthur Hayes forewarns that as the U.S. nears Donald Trump's presidential inauguration on January 20, further price corrections might be on the horizon.
However, an analysis rooted in the Elliott Wave principle speculates a post-correction ascent for Bitcoin, potentially reaching a lofty $210,000, a view amongst diverse prognostications in the Bitcoin pricing discourse.
The sustained acquisition efforts by major corporates, even amid temporary price swings, highlight persistent institutional interest. MicroStrategy's habit of routine buying cements its place as the top corporate Bitcoin holder.
These maneuvers illustrate a rising pattern of companies leveraging Bitcoin as a treasury asset. Both MicroStrategy and Semler Scientific have crafted methodical procedures to grow their Bitcoin portfolios through varied funding sources, including stock transactions and cash reserves. Semler Scientific Their buying strategy during the price dip aligns with a broader approach of acquiring assets when valuations decline, reflecting a commitment to a long-term vision for Bitcoin amid short-lived market volatility.
With Bitcoin's valuation currently around $92,277, there has been a 3% reduction in the last day despite vigorous global trading activities. The trading volumes have remained consistent through the recent price slumps.
Market reports indicate Bitcoin's trading range has stiffened lately, with activity concentrated between $90,000 and $100,000. This comes on the heels of robust upward dynamics that climaxed at December's record peak.
The Editor-in-Chief of Blockonomi and the initiator of Kooc Media, a British web media enterprise, staunchly supports open-source technology, blockchain advancements, and a free and equitable internet for everyone.